Most business directories on the Internet recommend having a website. The advantage of a website is that it inspires confidence and makes it look like a serious entrepreneur. So you should try to register your own domain, which is easy to remember. But there is a dilemma; Should you also create a blog for your business?
Through my experience doing business online and what I’ve been studying with gurus sharing online business directories, I’ve realized that it’s desirable to create a blog for my business. The advantage of blogging over a website is that you can connect with your target audience on a blog. The link on the website is one-way.
Whenever you post an article on your blog, there is usually a place where your visitors can comment and share their thoughts. This gives your readers the opportunity to discuss your articles and get your response. Thus, communication is a two-way street, so the opportunity to know what your target audience needs is discussed. Hence the reason why business directories on the Internet prefer blogs to websites.
Online directories of enterprises also recommend blogging when selling their products. This is because customers can criticize your products or services and improve them. You can also help your customers by responding to their comments and any questions they have regarding a product or service. By communicating, you build customer trust and attract potential customers.
If you have a website, it is also highly recommended to add a blog and this is in line with some of the best business guides on the web. Blogs also turn to published topics, making it easier to find related topics and make visitors’ impressions more enjoyable.
This is a secret that should be seriously considered by all owners of internet businesses, as online research demonstrates the power of the blog. You can get more valuable guides on online trading by clicking on the links below.